Recently, the building materials circle has been frequently swept by a group of 2024 "high growth" data, and this group of data all point to a brand of auxiliary materials-stable.

It is the core brand of Guangdong Heruide New Material Co., Ltd. and a brand that focuses on the development of new products of rock plate and large plate ceramic tile glue. It has always been committed to the safety system of rock plate and large plate paving and promotes the application standard of high-end construction delivery.

From July 1 to 4, a "special training camp for doubling the performance of millions of dealers" that shocked the industry was opened in Foshan. Hu Yuan, founder of Tie Steady Brand, shared a set of data at the scene,In the first half of 2024, the stable brand ranked first in the industry with an 80% growth rate,And it has maintained a high growth trend for four consecutive years.

In the face of the industry continues to compress the space, the economy continues to decline in the market, paste a stable brand in the end with what to get growth?

In the first half of 2024's achievements, the answer has already been given.

①. The brand was successfully listed, trading on the first day of trading.

On May 18, the company was successfully listed on the Hong Kong Global International Intellectual Property Exchange,Become the first listed brand in the rock plate tile glue industry, the first day of trading will be up and down to close, harvest open up and down board.

Holding the equity share of brand listing, dealers can not only obtain value-added income in addition to products and services, but also rely on the background of brand listing to enhance the core competitiveness of project bidding, bring business increment and transform into visible income.

②. The territory grew rapidly, with 163 new agents.

The continued growth of the stable performance is due to the rapid growth of the stable terminal. in the first half of this year alone,The brand has successfully opened up 163 agents,And also continue to attract strong new agents to join, is the industry's only one of the fastest growing volume of "phenomenon-level" rock plate tile glue brand.

③. Production line transformation, adding 10 cooperative factories

It is worth mentioning that the rapid expansion of the territory has brought about a doubling of performance. In order to meet the market demand of the whole country,The supply chain is expanding at the same time, adding 10 new cooperative factories,To provide strong capacity support and supply guarantee for the growing demand for terminal sales.

④. Taste Steady Brand × Marco Polo Strategic Cooperation

Taste steady brand and Marco Polo reached a national strategic cooperation,Strong joint efforts to carry out a number of paving delivery events, the formation of standardized, systematic and professional paving delivery, to promote the high-quality development of the construction industry, but also further consolidate the high-end brand positioning.

⑤. 18 mason meetings, real growth

Empowering the terminal, pasted steadily successfully helped dealers across the country to carry out a number of "good master, pasted steadily" craftsman technology alliance exchange meeting,On average, 300~400 person-times per game, with an average turnover rate of over 60%!It not only brings real growth to dealers, but also receives unanimous praise from craftsmen. It is one of the important channels to promote the growth of the brand.

⑥. 5 new products on the market, adhere to innovation as the lead

In order to expand the end market sales demand, the brand will continue to exert its strength in the high-end series of products with existing core competitiveness,Six new products were launched around the rock slab paving security system,Judging from the results of the year-on-year growth in sales, it has been fully recognized and sought after by the terminal market.

⑦. Add 3 new inventions to demonstrate hard power.

In May,Successfully declared and obtained 3 national inventions,It is one of the core achievements of the stable brand in the research and development process, forming an effective professional/profit barrier, laying a first-class intellectual property status, leading the development of the industry.

⑧. Training base new expansion, provide strong technical support

Since the beginning of the year, the China Renovation Craftsman Talent Skills Training Center, led by Guangdong Herui Investment Co., Ltd. (Tie Dewei), has been newly expanded and has opened training bases in many parts of the country,It is currently the most authoritative, influential and largest vocational and technical training base in the industry.

The base vigorously promotes the integration of production and learning, provides technical support for more agents, and drives terminal sales by enhancing the output value of craftsmen channels.

⑨. National building materials market, decoration community advertising 700

In order to give the largest brand exposure and advertising support to dealers across the country, since this year,The brand has been firmly posted in the national building materials market to decorate residential areas with more than 700 pieces of advertising,Efficient dissemination of brand sound volume, deep link consumer groups.

Attending the overall personnel growth of 30%, continue to recruit talents from all walks of life

In the general decline in the form of the market, the industry is frequently facing layoffs phenomenon, paste stable brand relying on long-term steady growth in performance, in the first half of 2024,The company's overall staff has increased by 30% and will continue to recruit talents from all walks of life in the second half of the year,Promote high-quality development of the industry to serve the end market at a higher level.

It can be seen that behind the high growth is the accumulation of strength, the precipitation day after day, and the result of continuous tapping in brand building, terminal empowerment, and delivery system.

From pioneering to leading, sticking to a stable brand with the power of subversion, reshaping the industry's perception of the brand,Firm "global rock plate ceramic tile glue innovator" strategic positioning,And in this new track, intensive cultivation, all the way to lead, and finally form their own strong products and brand potential.

Only by interacting with the strong can we become stronger. As the only brand in the industry that focuses on making large-plate ceramic tile glue, Paste Steady is the most solid backing and partner for dealers. I believe that in the future two-way rush, Paste Steady Brand will surely reach a new peak and become the world's first ceramic tile glue brand.